Major Casino Network Announces Partnership with Developer of Zombie Outbreak
The gaming industry is known for its creative and often unconventional marketing strategies, but a recent announcement from a major casino network has left many in the industry scratching their heads. The partnership between Las Vegas-based Empire Resorts and developer Zombium Games has seen the release of a new slot game, "Zombie Outbreak", which promises to bring the undead to life on the reels.
What is Zombie Outbreak?
For those who may be unfamiliar with the game, Zombie Outbreak "Zombie Outbreak" is a 5-reel, 20-payline slot that features a variety of zombie-themed symbols, including brains, bloodstained knives, and, of course, zombies themselves. The game’s developer, Zombium Games, has built a reputation for creating immersive and entertaining gaming experiences, with titles such as "Zombie Apocalypse" and "Survival Horror".
A Unique Partnership
The partnership between Empire Resorts and Zombium Games is not just about slapping the casino network’s logo on the game. According to sources within the company, the two entities have been working together for several months to develop a unique gaming experience that combines the excitement of slots with the thrill of the zombie apocalypse.
"We’re thrilled to be partnering with Zombium Games," said Empire Resorts CEO, Robert Landino. "Their dedication to creating immersive gaming experiences is exactly what we’re looking for in a partner. We believe that ‘Zombie Outbreak’ has the potential to become one of our top-performing slots."
Why Zombies?
So why zombies? According to Zombium Games founder and lead developer, Mark Davis, the choice was an obvious one.
"Zombies are everywhere right now," he said in a recent interview. "They’re in movies, TV shows, books – you name it. We knew that by tapping into this existing cultural phenomenon, we could create something truly unique and memorable."
And memorable is exactly what "Zombie Outbreak" promises to be. With its detailed graphics, immersive sound effects, and exciting gameplay features, the game is sure to appeal to fans of horror movies and zombie-themed entertainment.
Features and Benefits
But what sets "Zombie Outbreak" apart from other slots on the market? For starters, the game features a unique "Survival Mode", where players must navigate through hordes of zombies to collect bonus symbols and free spins. The game also includes a variety of exciting gameplay features, including a "Wild Blood" symbol that can be used to trigger a series of escalating payouts.
"We’re confident that ‘Zombie Outbreak’ is going to be a hit with our players," said Empire Resorts’ Director of Gaming Operations, Karen Finkelstein. "The game’s immersive atmosphere and thrilling gameplay make it a must-play for anyone who loves slots."
Marketing Strategy
So how will Empire Resorts market the game to its vast customer base? According to Landino, the company has a number of plans in place.
"We’re going to be promoting ‘Zombie Outbreak’ through all of our usual channels," he said. "We’ll be running targeted ads on social media and online gaming forums, as well as hosting special events at our casinos to coincide with the game’s release."
Challenges Ahead
Of course, no launch is without its challenges. Empire Resorts will need to navigate a crowded market, where competitors are constantly looking for ways to one-up each other.
"We’re aware of the competition," said Finkelstein. "But we believe that ‘Zombie Outbreak’ has something unique and special to offer. We’re confident that our customers will respond positively to the game."
Conclusion
The partnership between Empire Resorts and Zombium Games marks an exciting new chapter in the world of online gaming. With its immersive atmosphere, thrilling gameplay, and unique features, "Zombie Outbreak" is sure to be a hit with gamers of all ages.
As for what’s next for Empire Resorts, only time will tell. But one thing is certain: the company is committed to pushing the boundaries of what’s possible in online gaming. And with partnerships like this one, it’s clear that they’re on the right track.
